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Sep 29, 2011 | No Comments
This unique book presents real world success stories of collaboration between mathematicians and industrial partners, showcasing first-hand case studies, and lessons learned from the experiences, technologies, and business challenges that led to the successful development of industrial solutions based on mathematics. It shows the crucial contribution of mathematics to innovation and to the industrial creation of value, and the key position of mathematics in the handling of complex systems, amplifying innovation. Each story describes the challenge that led to the industrial cooperation, how the challenge was approached and how the solutions were achieved and implemented. When brought together, they illustrate the versatile European landscape of projects in almost all areas of applied mathematics and across all business sectors. This book of success stories has its origin in the Forward Look about Mathematics and Industry that was funded by the European Science Foundation (ESF) and coordinated by the Applied Mathematics Committee of the European Mathematical Society (EMS). In each of these success stories, researchers, students, entrepreneurs, policy makers and business leaders in a range of disciplines will find valuable material and important lessons that can be applied in their own fields.? Download ebook: European Success Stories in Industrial Mathematics If you liked this post, buy me a beer. (Suggested: $3 a beer or $7.5 for a pitcher)
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A paradigm shift is taking place in computer science: one generation ago, we learned to abstract from hardware to software, now we are abstracting from software to serviceware implemented through service-oriented computing. Yet ensuring interoperability in open, heterogeneous, and dynamically changing environments, such as the Internet, remains a major challenge for actual machine-to-machine integration. Usually significant problems in aligning data, processes, and protocols appear as soon as a specific piece of functionality is used within a different application context. The Semantic Web Services (SWS) approach is about describing services with metadata on the basis of domain ontologies as a means to enable their automatic location, execution, combination, and use. Fensel and his coauthors provide a comprehensive overview of SWS in line with actual industrial practice. They introduce the main sociotechnological components that ground the SWS vision (like Web Science, Service Science, and service-oriented architectures) and several approaches that realize it, e.g. the Web Service Modeling Framework, OWL-S, and RESTful services. The real-world relevance is emphasized through a series of case studies from large-scale R&D projects and a business-oriented proposition from the SWS technology provider Seekda. Each chapter of the book is structured according to a predefined template, covering both theoretical and practical aspects, and including walk-through examples and hands-on exercises. Additional learning material is available on the book website www.swsbook.org. With its additional features, the book is ideally suited as the basis for courses or self-study in this field, and it may also serve as a reference for researchers looking for a state-of-the-art overview of formalisms, methods, tools, and applications related to SWS. Download ebook: Semantic Web Services If you liked this post, buy me a beer. (Suggested: $3 a beer or $7.5 for a pitcher)
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Sep 29, 2011 | No Comments
What will be the future of social science? Where exactly do we stand, and where do we go from here? What kinds of problems should we be addressing, with what kinds of approaches and arguments? In Cognitive Dimensions of Social Science , Mark Turner offers an answer to these pressing questions: social science is headed toward convergence with cognitive science. Together they will give us a new and better approach to the study of what human beings are, what human beings do, what kind of mind they have, and how that mind developed over the history of the species. Turner, one of the originators of the cognitive scientific theory of conceptual integration, here explores how the application of that theory enriches the social scientific study of meaning, culture, identity, reason, choice, judgment, decision, innovation, and invention. About fifty thousand years ago, humans made a spectacular advance: they became cognitively modern. This development made possible the invention of the vast range of knowledge, practices, and institutions that social scientists try to explain. For Turner, the anchor of all social science – anthropology, political science, sociology, economics – must be the study of the cognitively modern human mind. In this book, Turner moves the study of those extraordinary mental powers to the center of social scientific research and analysis. Download ebook: Cognitive Dimensions of Social Science If you liked this post, buy me a beer. (Suggested: $3 a beer or $7.5 for a pitcher)
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“There is much to admire in this short but insightful book – not least the background that Clooney sketches: the genealogy of the term ‘comparative theology’ and the summary of various contemporary comparativists, from Raimon Pannikkar, Robert Neville and Keith Ward to a whole school of younger scholars which is beginning to emerge, especially in the United States.” (The Way,1 April 2011) “It’s a fascinating book, all the same. I warmly recommend it .” (Theology, 1 March 2011) “Comparative Theology will be of interest to people looking for a method for interfaith dialogue that affirms the value of one’s theological commitments and could serve well as a textbook for courses exploring interfaith theological discourse.” (Journal of Ecumenical Studies, 1 January 2011) “But as this volume suggests, our interreligious milieu provides a new impetus not just for learning about our neighbors’ faiths but learning from them. Francis X. Clooney, S.J., is a most trustworthy guide.” ( The National Catholic Weekly, September 2010) “Clooney’s book thus provides an extremely needful, as well as accessible, contribution to the furthering of this developing discipline, and as such it is a very valuable piece of scholarship.” ( American Theological Inquiry , July 2010) Download ebook: Comparative Theology: Deep Learning Across Religious Borders If you liked this post, buy me a beer. (Suggested: $3 a beer or $7.5 for a pitcher)
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Product Concept Design has been written by a collection of researchers and practising designers from leading companies such as Nokia and Volvo. The book explains the process of conceptual design of new manufactured products and shows how the principles involved are employed in real examples of consumer products from some of the world’s most important corporations detailed by the designers themselves. The book will be bought by designers and managers in industry, as well as lecturers in design and design engineering and their students. Download ebook: Product Concept Design: A Review of the Conceptual Design of Products in Industry If you liked this post, buy me a beer. (Suggested: $3 a beer or $7.5 for a pitcher)
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Part of Tsinghua University Texts, Financial Strategies for the Manager includes a range of financial management issues such as financial statement analysis, a systematic approach to financial performance appraisal, liquidity management and sales growth, working capital management, budgeting, foreign exchange and interest rate risk management, and a most useful tool not normally understood – EVA. The book is written in a concise and accessible style, minimizing the use of the technical jargon and complicated mathematical formulae. Included exercises enhance student learning and examples bolster ability to understand and use concepts in day-to-day situations. The material was originally developed for a large corporate client in the telecommunications business to assist non-financial managers in understanding financial theories in a practical way. It was expanded and revised into a text for a post-graduate course of the Asia/Pacific Management Co-operative Program, Capilano University, BC, Canada. Charles Priester is a professor at Capilano University of Canada; Jincheng Wang is a professor at the International Business School of Tianjin Foreign Studies University of China. Download ebook: Financial Strategies for the Manager If you liked this post, buy me a beer. (Suggested: $3 a beer or $7.5 for a pitcher)
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What’s the connection between a platter of jumbo shrimp at your local restaurant and murdered fishermen in Honduras, impoverished women in Ecuador, and disastrous hurricanes along America’s Gulf coast? Mangroves. Many people have never heard of these salt-water forests, but for those who depend on their riches, mangroves are indispensable. They are natural storm barriers, home to innumerable exotic creatures—from crabeating vipers to man-eating tigers—and provide food and livelihoods to millions of coastal dwellers. Now they are being destroyed to make way for shrimp farming and other coastal development. For those who stand in the way of these industries, the consequences can be deadly. In Let Them Eat Shrimp , Kennedy Warne takes readers into the muddy battle zone that is the mangrove forest. A tangle of snaking roots and twisted trunks, mangroves are often dismissed as foul wastelands. In fact, they are supermarkets of the sea, providing shellfish, crabs, honey, timber, and charcoal to coastal communities from Florida to South America to New Zealand. Generations have built their lives around mangroves and consider these swamps sacred. To shrimp farmers and land developers, mangroves simply represent a good investment. The tidal land on which they stand often has no title, so with a nod and wink from a compliant official, it can be turned from a public resource to a private possession. The forests are bulldozed, their traditional users dispossessed. The true price of shrimp farming and other coastal development has gone largely unheralded in the U.S. media. A longtime journalist, Warne now captures the insatiability of these industries and the magic of the mangroves. His vivid account will make every reader pause before ordering the shrimp. Download ebook: Let Them Eat Shrimp: The Tragic Disappearance of the Rainforests of the Sea If you liked this post, buy me a beer. (Suggested: $3 a beer or $7.5 for a pitcher)
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Photo: http://freecatalogs.blogspot.com/2011/09/o-oprah-magazine-3-issue-digital-sub.html
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Your all-inclusive guide to all the latest technologies Providing you with a better understanding of the latest technologies, including Cloud Computing, Software as a Service, Service-Oriented Architecture (SOA), Open Source, Mobile Computing, Social Networking, and Business Intelligence, The Next Wave of Technologies: Opportunities from Chaos helps you know which questions to ask when considering if a specific technology is right for your organization. Demystifies powerful but largely misunderstood technologies Explains how each technology works Provides key guidance on determining if a particular technology is right for your organization Contains contributions from experts on Cloud Computing, Service-Oriented Architecture (SOA), Software as a Service (SaaS), Open Source, Mobile Technologies, Enterprise Risk Management, Social Media, Business Intelligence, and more More of a management text than a technical guide, the book is designed to help your organization better understand these exciting new technologies and their potential impact. The Next Wave of Technologies: Opportunities from Chaos will help you determine if your organization is ready for a specific technology, how to prepare for its successful adoption, how to measure success, and the key risks and red flags to recognize. Download Here If you liked this post, buy me a beer. (Suggested: $3 a beer or $7.5 for a pitcher)
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Sep 29, 2011 | No Comments
An authoritative guide to boosting your nonprofit’s bottom line through effective telephone fundraising Presenting a detailed structure for writing effective telephone call “scripts”, Effective Telephone Fundraising explains the necessary and effective components of an effective call from beginning to end, and provides helpful hints, detailed examples, phrases to employ, phraseology to avoid, and a “road map/chart” for structuring effective call scripts. This how-to manual examines in detail the various stages of an effective telephone call from identifying the prospect and introducing yourself; getting through screens and talking to the decision maker; developing rapport and a creating two-way conversation; explaining the purpose of your call; making a proposal to the prospect;the process of negotiation and effective closing strategies; results of the negotiation;and ending the call. Examines in detail a systematic way of dealing with objections Deflection/decision deferral strategies, along with psychological motivators for giving over the telephone Reveals how to assess the giving potential of prospects Includes sample scripts or call outlines Effective lines that could immediately be incorporated into existing telephone fundraising strategies to improve results A complete, start-to-finish guide for successful telephone fundraising, Effective Telephone Fundraising helps you structure effective call scripts for your nonprofit’s best advantage. Download Here If you liked this post, buy me a beer. (Suggested: $3 a beer or $7.5 for a pitcher)
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